Click fraud is a fraudulent technique used to artificially inflate the number of clicks on pay-per-click (PPC) advertisements. Advertisers pay a fee in PPC advertising each time their ad is clicked.
Ever wondered why having a blog on your website is like having a supercharged sales ally? Well, grab a seat because we’re about to spill the beans on how this simple yet mighty tool can take your digital marketing game to the next level.
White label SEO enables agencies to provide SEO services without the need to invest in an in-house team. In this guide, we’ll discuss the advantages of white label SEO services for agencies and how Link Digital can help.
Your website’s first impression on visitors can often be the difference between success and failure. One key element that influences this impression is your website’s theme.
Finding the right digital marketing agency in Hertfordshire can be a challenging task with so many to choose from these days. That’s why we’ve created this article to make it easier for you.
Your website is the hub of your digital marketing strategy and essential for online growth. Before signing on the dotted line with the company that will be designing and coding your new website, you want to be armed with the questions to ensure your project goes smoothly.
Email marketing is a pillar of digital outreach, offering immense potential to engage and convert audiences. However, unlocking its full impact requires a strategic approach.
With social media, staying ahead of the curve is essential for businesses. As we look forward to 2024, it’s time to anticipate the major trends that will shape the social media landscape.
In the Search Engine Optimisation (SEO) world, staying ahead of the curve is essential if you want to reach page one. A massively underutilised tool you can use to stand out from the competition is Schema markup.
Keywords are pivotal for Search Engine Optimisation (SEO) and Paid Per Click (PPC) campaigns, but what is a keyword, and why does it hold such significance? At its simplest, a keyword is a word or phrase…
Navigating the intricacies of paid advertising can be challenging; however, Google Ads simplifies the process by offering a suite of versatile ad formats to help businesses effectively reach their desired audience and meet their goals.
The beginning of November saw the release of the latest version of WordPress, version 6.4, which introduced numerous updates to the content management system.