Paid Media Specialist

Job description – Paid Media Specialist

Salary: £25k – £35k p.a. (depending on experience)
Job type: Permanent, full time
Location: Hertford / Hertfordshire

We are looking for a driven, analytical, and highly organised Paid Media Executive to join our team. This is a pivotal role in which you will have full ownership of performance and profitability across a diverse portfolio of clients. This hands-on role is perfect for a results-driven agency professional with 1+ years of experience who thrives on scaling performance and delivering measurable profitability for e-commerce and lead gen brands.

Key Responsibilities:

• Manage and optimise a portfolio of Google and Bing Ads accounts across e-commerce and lead generation clients, with full ownership of performance and profitability.
• Plan, build and optimise campaigns across Search, Performance Max, Shopping and Display.
• Support the continuous optimisation of PPC campaigns, refining account structures, targeting, bidding, and creative assets for maximum efficiency.
• Support the development of paid social campaigns aligned with brand objectives and marketing strategies.
• Track and analyse paid social performance metrics to evaluate campaign effectiveness and recommend improvements.
• Work closely with clients to plan monthly marketing activities and serve as the client’s primary point of contact for all assigned accounts.
• Coordinate activities with other departments and our partners.
• Produce Monthly Reports and Analysis for all client accounts.
• Support sales in preparing marketing audits and proposals.
• Ability to set up and manage analytics and tracking tools.

Requirements:

• Proven experience in digital marketing for an agency.
• A minimum of one to two years of experience in managing client Google Ads campaigns.
• A minimum of one year of experience managing clients’ Paid Social campaigns.
• Excellent time management skills with the ability to prioritise tasks effectively.
• A motivated self-starter with a passion for digital marketing.
• Strong numerical and analytical skills.
• Good interpersonal skills with strong verbal and written communication skills.
• Ability to follow core business processes.

What We Offer:

• Challenging and varied work across a broad range of industries
• 22 days holiday + bank holidays
• 37.5 hour working week
• Pension scheme
• Bonus scheme
• Casual dress
• Onsite free parking
• Modern and friendly hi-tech offices with a games room, dining area, etc.
• Regular social events
• Ongoing training and support
• Opportunity for career development.

This is a permanent, full-time position, and if you fit the bill, we would be delighted to hear from you.

How to Apply

If you are an ambitious professional looking to make a direct impact on the growth of a leading digital agency, please submit your CV now.

NO AGENCIES PLEASE.

NO OVERSEAS APPLICATIONS.

THIS ROLE IS OFFICE BASED

SORRY, WE DON’T PROVIDE SPONSORSHIP.

Closing Date For Applications is 12th June 2026