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Premium Ad Inventory

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Precise Audience Targeting

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Real-Time AI Optimisation

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Retargeting & Remarketing

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Cross-Channel Integration

Affordable SEO

Your audience is everywhere
we make sure you reach them

Display advertising isn’t just about visibility, it’s about reaching the right people, at the right time, with the right message.

Most campaigns fail because they rely on broad targeting, generic creative, and disconnected strategies. We take a different approach.

Using advanced data, automation, and AI-powered insight, we build highly targeted display campaigns that connect with your ideal audience and support your wider marketing, from awareness through to conversion.

  • Precise audience targeting based on behaviour, intent and demographics
  • Premium inventory across thousands of brand-safe websites and apps
  • Real-time bidding and optimisation that improves performance continuously
  • Connected to your wider marketing strategy for maximum impact

Speak with an Expert, Call 0345 307 3380

What you can expect

Programmatic & display advertising built around your goals

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Audience Research & Targeting

Building precise audience profiles based on demographics, interests, behaviour and intent data, so your ads reach the people most likely to engage and convert.

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Programmatic Buying & Bidding

Automated real-time bidding across premium ad inventory, reaching your audience at the right moment, on the right platform, at the most efficient price.

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Display Creative & Design

Compelling display creative that captures attention across formats, static, animated and rich media, designed to perform across every screen and placement.

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Retargeting Campaigns

Re-engaging visitors who have already shown interest in your business with targeted display ads that keep your brand front of mind throughout the consideration journey.

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Connected TV & Video

Reaching your audience through video and connected TV placements, delivering high-impact, brand-building creative in a format that commands attention.

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Brand Safety & Viewability

Ensuring your ads appear in brand-safe environments, are actually seen by real people and are never placed next to content that could damage your reputation.

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Cross-Channel Attribution

Tracking the full impact of your display activity across channels, understanding how programmatic contributes to awareness, consideration and conversion throughout the customer journey.

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Performance Reporting & Insights

Clear, real-time reporting on impressions, reach, engagement and conversions, connected to your wider marketing data so you always know what your display investment is delivering.

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Ready to talk?

Book a 30-minute Zoom call to discuss your programmatic advertising strategy.

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100% Commitment to Results

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Proper Communication

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Experienced UK Team

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Dedicated Account Manager

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Proven Track Record

SEO Hertfordshire

Why choose Link Digital

Most display campaigns rely on basic audience targeting and platform data. We go further.

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Proprietary, cutting-edge AI tech

Our Growth OS analyses your marketing data alongside audience behaviour and competitor activity to identify opportunities others miss.

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Expert UK team

Experienced programmatic specialists who understand both the technology and the marketing strategy behind it, accountable for results, not just activity.

Don’t just take our word for it

See what others have to say

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Excellent
Link Digital4.9
Based on 39 reviews
We recently worked with Link Digital to build our new website. We went with them on a recommendation, and we’re so glad we did. It was great working with Melissa and her team they were friendly and easy to talk to. The end result is user-friendly site that works well for our clients and looks professional too. We felt the pricing was fair and good value for what we received.
I cannot recommend the team at Link Digital enough! I hired them to design and build a bespoke website for my new business, The Screenwriters' Slate UK, which is an online platform that connects UK screenwriters with film & TV industry professionals worldwide. Programming the website was not an easy task, as it needed to have a built-in database (where industry professionals can search for screenwriters to work with), profile pages, a jobs board, a private messaging function, articles and advice pages, and a screenplay competition page with payment features - but the team went all out to meet my brief and I'm so pleased with the result! They also responded to my (many) email requests brilliantly and made sure that I was pleased with every page and function of the website. Extra thanks go to Kevin for building the website, and Melissa for managing the project from start to finish. The whole team are highly talented, friendly, and approachable, and they provide high-quality work at a competitive price. I highly recommend Link Digital for all of your website and digital needs 🙂
We use LinkDigital for all our marketing requirements, switching from a private individual. We can see improved results from Google and Facebook/Instagram. Happy with service and attentiveness
Link digital SMASHED IT!!! Absolute golden people the whole team sorted everything I explained a vision and link digital made it reality 🙌 couldn't recommend them enough definitely look forward to working together in the future 🙌👌
Very responsive and supportive. A special shout-out in particular to Elliot for his excellent service provided for ECIS. Elliot not only resolved issues, but also explained his steps and made it easy to understand how I could then implement similar changes.
We recently commissioned LinkDigital to renew our website and we honestly could not be happier with the end result! In this day and age, lots of marketing and website development companies look the same, and are full of promises so it always feels like a bit of a gamble when you go into contract with one of them, but from the get go we knew from the amount of time and effort the team put into our enquiry that this was a very professional and hard working team. Jack initially handled our enquiry, asked lots of questions of what we wanted and seemed genuinely interested in our business and goals, and he even applied a promotional discount to our website price (which he allowed us to finance over 3 separate payments) before handing us over to the team responsible for building and developing the site, which is where Melissa came in; Melissa was absolutely fantastic and showed the patience of a saint as we added to the site, tweaked things and changed everything from colours right down to text. The site just got better and better as Melissa continued to add various details from photos to links and technical data. We are just absolutely thrilled with the finished article and it is clear to see the amount of time and effort which has went into the site. I would simply finish by saying: if you want a cheap and cheerful website which will be thrown together in a few days, you probably don’t want to use LinkDigital as they take care and time to fully assemble a proper website, which requires input from you the client and lots of information sharing, but once the effort has been put in, you will not be disappointed. Don’t have any doubts, if you employ the services of LinkDigital, you will get a quality product if you decide to go with them, they really care about the quality of what they build as it is essentially their advert for what they create, and their prices are fair when you consider the quality of the product. We would give them 6 stars if we could 😊
I work with Mark for many years. Mark and his team created for me 2 websites and manging the digital marketing campaigns. Mark you are amazing, its such a pleasure to work with you, you and your team are one of the only ones that I know that can deliver any task.
We recently had the pleasure of using Link Digital to enhance the functionality of our website and we couldn’t be happier with the results. Not only did they address our immediate needs, but they also provided valuable recommendations to further improve usability and efficiency. Thanks to Link Digital, our website is now more user-friendly and reliable. We highly recommend their expertise and exceptional service.
Melissa and the rest of Linkdigital did a fantastic job redesigning our website content and look. We are delighted with the services they provide.
Link Digital are a great team to work with, can't recommend them enough. Communication was great throughout the project and they produced exactly what we needed taking on our input but also advising with their expertise. Look forward to working with you more. Thanks again.
They produced exactly what I wanted both quickly and cost effectively
I wanted to drop you a message to say we are really pleased with the website, Melissa has been very patient with us and we look forward working with you further.
Love the new Social Media Content Planner
Phenomenal communication and service! So pleased, big shout out to Melissa who was amazing throughout.
Link Digital is a really great company to work with, Mark certainly knows his stuff. I highly recommend all of the team. Many thanks.
Link Digital are superb in all aspects. Our previous web developer favourite words were "chargeable" even for things that were not right from the get go... as soon as the site went live there was no support and bills kept raining down... so we looked to change more out of frustration rather than necessity... But so glad we did! Working with Link Digital was easy going and together we got a more functional site, better loading speeds and all round better results from our site than ever before. Link Digital handled the new website design plus on going do our SEO and Adwords management and I will give them 10/10 in every area. The most important factor though is we have seen a substantial increase to business since working with LinkDigital. Highly recommended.
Great service, have driven up google search rankings and are a pleasure to work with.
Worked with Mark across several sites now. The whole LinkDigital team is brilliant and easy to work with. The websites we have them manage have all seen increases in sales/leads and our adword spend, returns so much more now. Since employing LinkDigital for our SEO management as well, organic placement is up, with us seeing 1st page hits across many of our keywords in competitive markets. Google analytics all aspects have been increasing and most importantly all this has resulted in increased turnover and profits. Worth every penny of investment and more.
Really great company to work with, highly recommended.
Link Digital have been a fantastic support, always on-hand with advice and solutions.
A great company to work with, Mark is a true gem, within a few weeks i have noticed an uplift in business, all my website and marketing requirments have been fully met. Thanks Guys
I have just started an online based business and was recommended Link Digital through a friend of mine. Mark and the team have provided a fantastic service and product. I have felt comfortable during the entire process of the website build and know that any questions or ideas I have will be listened too and acknowledged. Mark has also provided brilliant knowledge and ideas that have helped to solidify the foundations and ultimate goal the business and its services set out to achieve. I highly recommend people consider using Link Digital for any website development needs.
Impressive turn around with the website migration, thank you. League above the customer service of the hosting supplier I migrated from.
Pete has done an outstanding job at building my website. It is exactly what i wanted it to be. Thank you very much.
Link Digital is the type of website design company most business owners can only dream about. Under Peter's exceptional leadership, we now have a website that not only brings our vision to life but is slick and cool and intuitive to navigate. Link Digital has become our go-to web design company and I have no hesitation in highly recommending the LD team. An accolade I rarely give.

Frequently asked questions

What is programmatic advertising?

Programmatic advertising is an automated way of buying digital ad space, using data and targeting to reach the right audience across websites, apps and digital platforms in real time. Rather than manually negotiating ad placements, programmatic uses technology to serve your ads to the most relevant audiences at the most efficient price.

How is this different from standard display ads?

Standard display advertising involves buying fixed placements on specific websites. Programmatic uses real-time bidding to serve ads across thousands of websites and apps simultaneously, targeting audiences based on their behaviour, interests and intent rather than just the content of the page they're reading.

What is retargeting and how does it work?

Retargeting shows display ads to people who have already visited your website or engaged with your brand, keeping your business front of mind as they browse elsewhere online. It's one of the most cost-effective forms of display advertising because you're reaching an audience that already knows who you are.

Does display advertising generate leads?

Display advertising is primarily a brand awareness and consideration channel, it reaches people earlier in the buying journey than search advertising. When combined with retargeting and connected to your wider marketing funnel, it can contribute significantly to lead generation and revenue by keeping your brand visible throughout the consideration period.

What targeting options are available?

We target audiences based on demographics, interests, browsing behaviour, purchase intent, geographic location, device type, time of day and more. We can also build custom audiences from your own customer data and create lookalike audiences to reach new prospects who share characteristics with your best existing customers.

How much does programmatic advertising cost?

Budgets vary depending on your objectives, audience size and the platforms and formats used. We'll always be upfront about what a realistic investment looks like for your specific goals. The best starting point is a free strategy call.

How do you measure programmatic campaign performance?

We track impressions, reach, viewability, click-through rates, engagement and conversions, connecting display activity to your wider marketing attribution so you can see the full contribution of programmatic to your business results.